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companies suck at utilising social media ..

.. or so say Siemens Enterprise Communications.

PC World — Companies are doing a poor job of using social networks, such as Facebook and Twitter, to engage their customers and employees. In fact, 70 percent of consumers want to interact with businesses via social media, but only 30 percent of companies are equipped to handle it. [...]

Salesforce Chatter officially launched

Salesforce’s foray into injecting social features into the enterprise world,Chatter, is finally open to the public after four months in private beta.

Announced last November, Chatter leverages what Salesforce CEO and co-founder Marc Benioff calls the Cloud 2, delivering realtime access to data and information, using social sources, such as YouTube and Twitter.

In Feburary, Chatter was launched in private beta [...]

top 50 'social' companies in the US

Infographics .. love ‘em or hate ‘em, the following is an interesting one courtesy of Flowtown showing the top 50 companies in the US as ranked by their use of social media networks.

Based on data from a NetProspex survey encompassing 100,000 employees from across the ’states, the rankings are based on the average number of [...]

Xing plug-in for Outlook

Following on from Microsoft’s recent announcement of LinkedIn and Facebook integration into Outlook, the latest social network to be added to the list is Xing.  Utilising the same ‘Outlook Social Connector’ technology, Xing integration opens up a further eight million or so Germans users into the email environment.

Integration should be available with Outlook 2010, due [...]

Yammer opens up. Adds B2B communities & external collaboration

Hot on the heels of Salesforce’s latest Chatter news comes the next phase in Yammer’s push to be the Enterprise collaboration medium of choice.  To date, the colleagues you were able to interact with on Yammer had to be on the same corporate email domain.  Aside from assigning your partners and third-parties their own email on [...]

Salesforce Chatter enters production .. sort of

I’m a day or so late, but better late than never right?  A lot of folks might have been thinking the same about Salesforce’s Chatter platform.  It’s been around for a while in a private Beta, but is now available in a production version .. for those same private Beta customers… oh well.  Salesforce did [...]

I've just checked in somewhere far from home .. please rob me

Tapping into the current trend of ‘checking in’ everywhere we go, pleaserobme.com aims to teach the Foursquare and Gowalla addicted amongst us a lesson in the dark side of location-based applications.

Pulling in check-in information sent to the public Twitter timeline, pleaserobme explains the thinking behind the site: “the danger [...]

the buzz about Google Buzz

[Update: see official Google Buzz video embedded below]

Google have just announced the public launch of its ‘Buzz’ service.  Integrated into Gmail and rolling out to all users over the next few days Buzz is a stream of status updates, pictures, links, and videos from your friends.

You can “like” these items and you can comment on [...]

why Google should acquire Twitter

Wind back the clock to April 2009 and rumours were flying of Google being in talks to acquire Twitter.  Ultimately – largely for financial reasons apparently – that didn’t eventuate.  To date, whilst there have been various alternative suitors touted, Twitter of course remains independent.

I’ve been giving some thought though as to why Google might [...]

Cisco study: proliferation of consumer-based social networking in enteprises.

(credit: article reprinted in full from newsroom.cisco.com)

Cisco today released the results of a third-party global study designed to assess how organizations use consumer social networking tools to collaborate externally, revealing the need for stronger governance and IT involvement. The research is the first of a two-part series that Cisco has commissioned to explore the impact of [...]